Like every other funnel, the E-commerce sales funnel also is of conical or triangular shape...
The whole marketing world runs after achieving one basic goal, i.e., drive maximum traffic to their website and to maximize the eCommerce conversion rate in order to grow their online business. This is the simplest life story of a digital marketer. It might seem a little too oversimplified but that is the standard playbook rule of a marketer. More traffic … Read More
“Ever wondered how a shopper while making an online purchase looks for a helping hand just to get the feel of approval? In the E-commerce industry that helping hand is user-generated content for any user.” Yes! You heard it right. User-generated content is no more just a nice tag along for the e-commerce industry, rather it is now a vital … Read More
Do you remember the last time when you bought something without going through online reviews? Honestly, I don’t! The boom of social media has affected us in ways we don’t even realize. We tend to share our experiences by posting online about any service or product we use, any food we eat at any restaurant or any dress we wear.That’s … Read More
For shopping enthusiasts, love, at first sight, has become easier with the arrival of shoppable posts, making purchasing just a click away decision. Are you wondering how to increase e-commerce sales? Well, in that direction, Taggbox recently launched it’s latest product update- Taggshop, the ultimate solution for brands to boost their revenues and increase sales on e-commerce websites. Now, you … Read More
In today’s internet savvy world, the hospitality industry builds and collapses on the kind of word that is spreading about the restaurant and customer reviews and testimonials play an important role in this. One such popular local search site that focuses on reviewing businesses and sharing information about them is Yelp. Founded in 2004 to help people find great local … Read More
Real Estate is a core industry and it runs mostly on word of mouth. Hence, building public trust and a good social image is really important. Employing social media for that purpose is a smart move to fulfill that purpose. SouthStar Communities effectively used social media to build their positive brand image and showcase the public trust people have on … Read More
Are you also a part of the billion+ Insta tribe? With almost 1 billion active users around the globe, Instagram is one of the largest social media networks. Well, not just the millennial, businesses love Instagram too. Most of the marketers and business experts display Instagram hashtag feeds on their websites and other digital services. Instagram has become the first … Read More
Gone are the days of conventional marketing and advertisements! Marketing strategies have evolved from stacked photos to consumer uploaded real images bringing along the authenticity factor and the social proof from customers itself. Roughly, 30% of the time millennials spend consuming all media is spent on User Generated Content(UGC). They find UGC as a great way to discover new products. … Read More
Have you ever entered any event and be amazed by the big glittering screen attracting everyone’s attention. Well, I am sure you must have. When you look closely, you identify social media feeds being displayed on that screen. Wait! That’s your tweet being displayed. Isn’t that cool! Well, that’s a Social Wall. The “Wall of Fame” everyone loves being featured … Read More
Ever wondered how social media has integrated itself into our lives so much that we actually tend to share our day-to-day experiences with the world out there! Be it your day to day outing to selfies with your pets, social media has got it all. Social media is evolving gradually and has become more ubiquitous than ever. Social media has … Read More
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