This guide explains how to repost safely on Instagram, how the new repost feature works, how to repost Stories and Reels, and how brands can use reposted content without creating copyright or trust issues.<\/p>\n\n\n\n
What Does Reposting on Instagram Mean?<\/h2>\n\n\n\n
Reposting on Instagram means sharing someone else\u2019s content again from your own account or profile space. This can include reposting a public feed post, reposting a Reel, sharing a post to your Story, resharing a Story you are mentioned in, or using customer content as part of a brand campaign.For personal users, reposting is usually about sharing content they like. For brands, reposting is often about building community, showing customer experiences, promoting user-generated content<\/a>, and adding social proof to marketing campaigns.<\/p>\n\n\n\n Instagram\u2019s new repost button has changed the way we share content. Before, you had to use third-party apps or take screenshots; now, it\u2019s just one tap.<\/p>\n\n\n\n For creators and brands, it means faster content sharing, more engagement, and an easy way to post even on busy days. For everyday users, it\u2019s a fun way to share posts, Reels, and memes without extra effort.<\/p>\n\n\n\n It\u2019s quick, clean, and gives full credit to the original creator \u2014 so everyone wins. This also complements tools like instagram widgets<\/a>, helping brands showcase reposted content seamlessly across platforms.<\/p>\n\n\n\n 1. Find a Post or Reel You Want to Repost<\/strong> 2. Tap the Repost Icon<\/strong> 3. Add Your Personal Note (Optional)<\/strong> 4. Publish Your Repost<\/strong> 5. Where to Find It Later<\/strong> Your reposted content is archived in a dedicated “Reposts”<\/strong> tab on your profile grid, sitting right alongside your standard grid posts and Reels tabs.\u00a0<\/p>\n\n\n\n Note:<\/strong> Reposting is only available for content from <\/em>public accounts<\/em><\/strong>. Private content cannot be reshared<\/em>.<\/em><\/p>\n\n\n\n You can also share someone\u2019s feed post to your Instagram Story when sharing is available. Users can tap the share option below a feed photo or video and choose Add to story<\/strong>.<\/p>\n\n\n\n This method works well when a customer tags your product, an influencer posts about your brand, or a partner shares campaign content. Instead of uploading a screenshot, you can share the post to your Story and let viewers tap through to the original post.For better results, add your own context before sharing. If you are struggling with what to publish alongside your shares, exploring creative Instagram story ideas for business<\/a> like a “Customer of the Week” feature or “Loved this customer review” bubble makes the repost significantly more meaningful.<\/p>\n\n\n\n Reels can be reposted through Instagram\u2019s native repost feature when they are public and eligible. This is useful because Reels are often used for product demos, reviews, tutorials, creator collaborations, and event content.<\/p>\n\n\n\n Brands can repost Reels when creators mention them, customers show their products, influencers publish campaign videos, or community members create useful content around a brand.<\/p>\n\n\n\n When someone mentions your account in their Instagram Story, Instagram allows that Story to be reshared to your own Story, depending on the creator\u2019s settings. Instagram Help confirms that when you mention someone in your Story, they can reshare it to their own Story, and users can manage whether others can reshare their Stories.<\/p>\n\n\n\n This is one of the most common ways brands repost customer content. For example, if a customer posts a Story using your product and tags your brand, you can reshare it to your Story, thank them, and even choose to embed Instagram stories on your website<\/a> directly to capture that real-time social proof for your web visitors. <\/p>\n\n\n\n Reposting an Instagram story that you\u2019re not tagged in directly from the app can be a bit tricky as Instagram doesn\u2019t offer a built-in feature for this. However, there are a few methods you can explore to achieve this:<\/p>\n\n\n\n Reach out to the person who posted the story and politely ask them if they could share it with you directly. Instagram allows users to send their stories to specific individuals or groups. They can send you the story via direct message, enabling you to repost it.<\/p>\n\n\n\n Use the screen recording feature on your mobile device to capture the story. This method involves recording the story while viewing it on your device. Once recorded, you can repost the video as you would with any other content, ensuring credit to the original creator.<\/p>\n\n\n\n Consider using third-party apps designed for downloading or reposting Instagram stories. Some apps allow users to download stories even if they\u2019re not tagged in them. Apps like \u201cRepost Story for Instagram\u201d or \u201cStory Saver\u201d might let you save and repost stories.<\/p>\n\n\n\n Capture screenshots of individual frames from the story. Though not the most elegant method, it allows you to capture images from the story. You can compile these images into a carousel post or create a new story with those screenshots, ensuring credit to the original creator.<\/p>\n\n\n\n Politely ask the person who posted the story if they\u2019re comfortable with you reposting it. You can do this through direct messaging or by commenting on one of their posts. If they permit you, you can save and repost the story while giving credit.<\/p>\n\n\n\n Remember, it is essential to respect the original creator\u2019s content and seek their permission before reposting their stories. Additionally, always credit the creator when reposting content, whether it\u2019s a story or a post, to maintain ethical practices and foster positive relationships within the Instagram community.<\/p>\n\n\n\n Reposting can be allowed inside Instagram when you use Instagram\u2019s built-in features and the content is eligible. But legal and copyright concerns become more important when you manually download, edit, upload, or reuse someone else\u2019s content for business purposes.<\/p>\n\n\n\n Instagram\u2019s copyright<\/a> guidance says the best way to avoid copyright issues is to post content you created yourself. That is why brands should be careful with user-generated content, influencer posts, music, images, videos, and customer Stories. To insulate your business against liabilities, establishing a robust system for UGC rights management<\/a> is essential for legally utilizing customer media.<\/p>\n\n\n\n A safe way to think about it is simple: native reposting inside Instagram is for sharing; commercial reuse needs permission.<\/p>\n\n\n\n Photos, videos, or stories created by your followers or customers that feature your brand, products, or services, as long as you credit and\/or get permission from the original creator.<\/p>\n\n\n\n Content from public profiles can be shared to your story using Instagram\u2019s native \u201cShare to Story\u201d option. For feed reposts, it\u2019s still best practice to credit the source.<\/p>\n\n\n\n If you\u2019ve partnered with a creator or influencer, you can repost their content (often part of the agreement). Use Instagram\u2019s Collab feature to post jointly.<\/p>\n\n\n\n Memes, challenges, or viral videos that are already widely shared, but be careful with copyrighted material and always give credit.<\/p>\n\n\n\n You can repost your past reels, posts, or stories to keep them relevant or introduce them to new followers.<\/p>\n\n\n\n Photos or videos you\u2019ve purchased rights to use from stock platforms or photographers can be reposted freely within the agreed terms.<\/p>\n\n\n\n Taggbox helps brands manage Instagram UGC more professionally. Instead of manually tracking every post, screenshot, or creator message, brands can collect Instagram content from hashtags, mentions, tagged content, and campaigns.<\/p>\n\n\n\nWhy the New Instagram Repost Feature is a Big Deal<\/h2>\n\n\n\n
How to Repost a Post on Instagram<\/h2>\n\n\n\n
![\"how](\"https:\/\/taggbox.com\/blog\/wp-content\/uploads\/2024\/04\/how-to-repost-on-instagram-1024x576.jpg\")
<\/figure>\n\n\n\n
<\/strong>Tap to open a public<\/strong> feed post or Reel you\u2019d like to share, this only works with public content.<\/p>\n\n\n\n
<\/strong>Look for the repost icon<\/strong> (two arrows forming a circle or square) beneath the post or Reel.<\/p>\n\n\n\n
<\/strong>If you\u2019d like, tap the thought bubble<\/strong> or text field near your profile picture to type a short comment or message to include with the repost.<\/p>\n\n\n\n
<\/strong>Tap Repost will also appear in a separate section <\/strong>to share it to your followers\u2019 feeds. It will also appear in a separate \u201cReposts\u201d<\/strong> tab on your profile.<\/p>\n\n\n\nHow to Repost a Feed Post to Your Instagram Story<\/h2>\n\n\n\n
![\"How](\"https:\/\/taggbox.com\/blog\/wp-content\/uploads\/2024\/04\/image2-1024x487.png\")
<\/figure>\n\n\n\nHow to Repost Reels on Instagram<\/h2>\n\n\n\n
How to Repost a Story You Are Tagged In<\/h2>\n\n\n\n
How to Repost a Story on Instagram that You\u2019re Not Tagged in?<\/h3>\n\n\n\n
1. Ask for Direct Sharing:<\/h4>\n\n\n\n
2. Screen Recording:<\/h4>\n\n\n\n
3. Third-Party Apps:<\/h4>\n\n\n\n
4. Take a Screenshot:<\/h4>\n\n\n\n
5. Request for Sharing Permission:<\/h4>\n\n\n\n
Is It Legal to Repost on Instagram?<\/h2>\n\n\n\n
Types Of Content That Can Be Reposted On Instagram<\/h2>\n\n\n\n
1. User-Generated Content (UGC)<\/h3>\n\n\n\n
2. Public Account Posts<\/h3>\n\n\n\n
3. Brand Partnerships & Collaborations<\/h3>\n\n\n\n
4. Trending or Viral Content<\/h3>\n\n\n\n
5. Your Own Old Content<\/h3>\n\n\n\n
6. Licensed Content<\/h3>\n\n\n\n
How Taggbox Helps With Instagram Reposting and UGC Rights<\/h2>\n\n\n\n