How to Add Google Reviews to Shopify and Boost Customer Trust

88% of customers read Google reviews before engaging with a local business. That stat alone tells you how much weight reviews carry. 

In eCommerce, trust is fragile; people won’t risk money on a brand they don’t know. Ads can attract clicks, but they don’t guarantee confidence. Reviews do. They’re proof that real shoppers bought, tested, and liked what you sell. 

Adding Google Reviews to your Shopify store isn’t just a “nice to have” in 2025; it’s the shortcut to instant credibility, higher conversions, and stronger visibility online.

Why Add Google Reviews to Shopify?

Nothing convinces your potential customer like another customer saying, “Yes, this store is worth it.” That’s why adding Google Reviews to your Shopify store isn’t just smart, it’s essential. 

Here are some key benefits of Google Reviews getting embedded on your Shopify site – 

1) Builds Instant Trust and Credibility

Google reviews on Shopify work as social proof. They aren’t scripted sales lines, they’re raw feedback from real people. When visitors see Google Reviews tied to verified customers, the message is clear: others trusted this brand, so you can too.

2) Increases Conversions and Reduces Hesitation

Every shopper hesitates, and Google Reviews eliminates that hesitation as they work as social proof for your product. They answer doubts before customers even ask them, turning uncertainty into a confident “Add to Cart.” 

3) Boosts SEO and Local Search Visibility

Google favors user-generated content. Therefore, authentic Google Reviews improve ranking, especially in local searches. Moreover, you can add a review schema and suddenly your stars can appear in search results, drawing the eye, winning clicks.

4) Makes Your Brand Stand Out

Thousands of Shopify stores fight for the same customer. Google Reviews give you an edge, showing authenticity that ads alone can’t match. In a crowded market, trust is your best differentiator.

Different Ways To Add Google Reviews To Shopify

There isn’t just one way to bring the Google reviews widget into your Shopify store. You’ve got options, but not all are equal.

A. Manual Method: Screenshots

The old-school way is simple: take screenshots of your Google Reviews and paste them on your site. It works, but it’s messy. Every time you get new reviews, you’ll need to update it again. And honestly, it starts to look outdated fast.

B. Using a Social Media Aggregator

A smarter way is to use tools like Tagbox. Instead of manually adding stuff, Tagbox pulls your Google Reviews in real-time and shows them beautifully on your Shopify store. No coding, no repeated copy-pasting. Plus, you can customize the widget to match your brand. That means fresh reviews always live on your site, working 24/7 to build trust.

Let’s move ahead and understand how you can add Google Reviews to Shopify websites seamlessly using social media aggregators such as Tagbox. 

How to Add Google Reviews to Shopify

There are two primary methods through which you can add Google Reviews to your Shopify site. 

Methods 1: Adding Google Reviews Through the Tagbox Shopify App

Adding Google reviews to your Shopify store with the Tagbox Shopify App is quite simple:

• Install the app first – Go to the Shopify App Store, search for “Tagbox” and hit that Add App button. Done.

• Open the app – Once installed, you’ll land on the Tagbox dashboard. Look for the Add Feed option and pick Google Reviews from the screen.

• Choose your source – You’ll see two options: Places or My Places. Select the one that fits your need.

• Connect your account – From the pop-up, choose how you want to connect. Fill in the details, then hit Create Feed.

That’s it—you’ve added Google reviews to your Shopify store. But wait, let’s make it look good.

• Customize the design – Head over to Personalization & Layouts. Select a theme, adjust the card style, add banners, and fine-tune the settings until it aligns with your store’s vibe.

• Filter what shows up – Not all reviews deserve the spotlight. Use Tagbox filters (manual or auto) to hide the ones you don’t want.

• Embed it live – Finally, click Embed/Display, copy the shortcode, and paste it into your Shopify site or choose any other option according to your preference. Your reviews are live.

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Methods 2: Adding Google Reviews to Shopify with Tagbox

With Tagbox, you can set it up in minutes, no coding headache. Here’s how:

Step 1: Sign Up

• Make a free Tagbox account or log in if you already have one.

• A new screen will open, choose “Social Feeds On Websites“

• Now, select your industry type and submit it to verify your email address.

Step 2: Build Your Gallery

• Go to Content Gallery, you’ll probably see a default feed waiting. If not, just hit Add New Gallery, name it.
• Pick “Google Review” as your source.

• Select how you want to source reviews:

– My Places: Pull reviews directly from your own Google Business Profile.
– Places: Gather reviews from multiple profiles or different business locations.

• Fill in the necessary details and hit “Create Feed” to get started.

• Your Google review gallery has been created successfully. You can moderate it, like make them public or private accordingly.

Step 3: Tweak & Customize

• Click on “Customize & Publish” and select the website as your channel. Then style it, layouts, fonts, colors, so it looks like it’s part of your store, not some pasted widget.

Step 4: Add to Shopify

• Click “Generate Code,” select Shopify, and copy the embed code.
• Log in to your Shopify account and navigate to Online Store under the Sales Channels section and go to Theme section.

• Choose “Customize” and you will be redirected to a new window, select “Custom Liquid” from add section.

• Paste your copied code in the “Liquid code” section.

Congratulations! Your Shopify store now proudly showcases Google My Business reviews, boosting trust and engagement!

Best Places to Showcase Google Reviews on Your Shopify Store

Where you display Google Reviews on Shopify matters just as much as collecting them. Put them in the right spots, and they work like silent sales reps convincing visitors to trust you.

A) Homepage

Your homepage is the digital storefront. First impressions happen in seconds. Showing reviews here instantly builds credibility and reduces bounce rates.

B) Product Pages

This is where shoppers decide to buy or leave. Adding reviews close to the “Add to Cart” button gives customers that final nudge they need.

C) Checkout / Cart Pages

Cart abandonment is brutal. Drop in a few short, positive reviews here, like “fast delivery” or “easy checkout”, and watch hesitation fade.

D) Footer

A subtle but powerful move. A star rating badge or rotating review slider in the footer keeps trust alive across all pages.

E) About Us / Contact Pages

Visitors here want reassurance about your brand story. Reviews that highlight long-term service or happy customers reinforce authenticity.

F) Bonus Spots

Blog sidebars, custom landing pages, even email campaigns, and reviews fit everywhere. The more touchpoints, the stronger the trust.

Best Social Proof Aggregators for Google Reviews (Comparison)

Common Mistakes to Avoid with Google Reviews

Even the best Shopify store reviews can backfire if you handle them wrong. Here are the mistakes you should dodge:

• Overloading Pages with Reviews
  Dumping 50 reviews on one page doesn’t build trust; it builds clutter. Pick 5–10 strong ones and rotate them. Quality beats quantity.
  
• Using Fake or Paid Reviews
  Shoppers are smart. Google is smarter. Fake reviews get caught, and your credibility takes a hit you can’t undo. Stick to real customers.
  
• Forgetting Schema Markup
  Star ratings in Google search results can boost clicks big time. But if you don’t add schema markup, those golden stars won’t show up.

Conclusion

Add Google Reviews smartly to your Shopify store, and you’ll see consumer hesitation turn into conversions. But doing it manually? Time taking. That’s where Tagbox helps. It pulls reviews in real-time, customizes the look, and keeps your store always fresh.