No marketing strategy is complete without content. It holds the power to singlehandedly turn a prospect into a paying customer. Yet, for years, we have seen content trends change, making inbound a bumpy ride for marketers. Back then, it was all flashy and made-up. Now it’s more driven towards relatability and authenticity. We have seen […]
9 minute read
Social media is driven by content, and the idea is how impactful your content can be. For example, Tiktok, among the most successful social platforms, had 1 million video views per day in the first year. Imagine the amount of impact! It has brought short video content to the front stage, and now every social […]
8 minute read
Many brands are leveraging user-generated content as a solitary marketing strategy, as 86% find UGC the most effective content to showcase their brand’s authenticity. However, every successful marketing strategy begins with a target-oriented approach. As a marketer, you must have a set of goals in your mind. Once your UGC campaign is live, these goals […]
9 minute read
Instagram is never settling, as it continues to evolve to offer better growth possibilities for brands and content creators. Currently, it’s the Reels that have caused an uproar among creators and businesses to achieve high visibility on Instagram. Reels came into existence in 2020, and while users are still exploring the feature, marketers have decided […]
10 minute read
Trying to build a secure marketplace for your brand? Brands invest a lot of time developing new products and the perfect marketing strategy to promote them among potential customers. Technological advancement and the emergence of social media have made it easier for brands to engage with their audience. But with so many brands emerging in […]
8 minute read
Personalization and user-generated content are two essential components of showcasing your brand’s story. With the growing need for customized and individualized content, marketers use this personalization feature to alter the content per the targeted audience. 93% of businesses with advanced personalization strategies experienced a boost in their revenue. On the other hand, UGC being the […]
5 minute read
User-generated content has always been around the corner. But it was only until recently that marketers and businesses identified ways to utilize this content to enhance customers’ experience and their journey with brands. One thing is clear: it has become a consumer behavior to look for reviews or real-life experiences around products before purchasing them […]
9 minute read
Virtual events often lack human interactions as the attendees participate from their comfort zones, literally staring at their screens. So, keeping the virtual event attendees active, let alone awake, is a real struggle for organizers. Taggbox Display joins hands with Snapbar to overcome this and boost virtual event engagement and interaction to 3X. Taggbox Display […]
5 minute read
There was a phase when content creators were spending immense amounts of time and money brainstorming on video content, expensive recording tools, and other ways to generate high-quality videos to stir the audience. When TikTok arrived as Musical.ly in 2016, it dismissed all these factors and brought the phenomenon of short videos ranging from 15 […]
9 minute read
