How to Add Products to Shopify – A Complete Guide

Remember that feeling of excitement when you stumble upon an amazing new product on Instagram, only to click on the brand’s site and find navigating almost impossible?  So. Much. Scrolling!  For you, as someone running a Shopify store, that’s a very good thing — for your sales, anyway!  Learning how to add products to Shopify can turn...

5 min read

A Comprehensive Guide to Event Marketing 2025

In today’s digital whirlwind, attention spans are shorter than ever, resulting in buried emails, overflowing social media feeds, and faded banners. But here’s the secret weapon: events.  According to the Event Marketing Institute, 84% of marketers agree that live events are effective in achieving their marketing objectives. Events offer a unique opportunity to cut through […]

14 minute read

What is Destination Marketing : Strategies, Benefits& Examples

Destination marketing is the art of enticing travelers to embark on unforgettable journeys. In this digital era, traditional marketing tactics alone won’t cut it.  That’s where user-generated content (UGC) comes in. Picture this: authentic stories and experiences shared by travelers themselves, breathing life into destination marketing campaigns.  As a destination marketing organization (DMO), you can […]

12 minute read

User-Generated Content : Importance and Types

Do you think User-Generated Content (UGC) is a new term for you? Let’s see about that. Have you ever scrolled over a mouthwatering recipe on Instagram, tried it, and then showed off your masterpiece on your story? Chances are, you’ve unknowingly dipped your toes into the world of User Generated Content (UGC). It’s basically a […]

19 minute read

UGC Ads: How to Implement, Examples & Advantages

Did you know? 92% of the users trust authentic user-generated content (UGC) more than traditional ads.  Businesses have been using high-quality UGC ads to improve their reach, ensure that the ad reaches a broader audience, and improve its impact on its users.  UGC is dominating the digital market. The reason for this is a drastic […]

16 minute read

UGC Video: How To Collect, Strategies & Examples

Modern-day customers, millennials, in particular, value their frame of time and love voicing their opinions. As a result, almost every brand has customers willing to go on camera and advocate for them. In fact, among the millennial generation, UGC video content is trusted 50% more than information from other sources and has a 35% higher […]

23 minute read

How To Repost A Story On Instagram : Quick Guide 2025

Instagram Stories have become a cornerstone of social media engagement. They offer a dynamic and interactive way to connect with your audience, share glimpses into your life, and promote your brand. But did you know that you can leverage the power of other users’ content by reposting Stories to your own profile? Here’s how to […]

13 minute read
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