About The Shop LC
Shop LC is a popular jewelry brand and shopping network specializing in affordable jewelry, gemstones, and lifestyle products. Established in 2008, Shop LC has gained a significant presence as an eCommerce marketplace, offering a wide range of high-quality products at competitive prices.
Shop LC understood the importance of articulating a shoppable gallery that showcases its wide variety of products in a compelling way that helps the visitors on their journey from product discovery to product purchases, and in this endeavor, Shop LC turned to Taggbox.
The Challenge: Simplifying Product Discovery and Decision-Making for Users
Shopping online has much to do with trust, credibility, and confidence in your choices. Shop LC understood this, and as an eCommerce marketplace, they wanted to provide their users with enough social proof and inspiration that would help the customers make confident purchases.
Shop LC offers a range of products – from jewelry and home decor to apparel and beauty products. Being an eCommerce marketplace, the only fair way to build that level of trust is through leveraging the power of authentic visuals that speak for themselves.
Shop LC’s challenge to provide users with social proof, inspiration, and a clear display of their product variety was resolved with Taggbox’s shoppable UGC galleries.
The Solution: Providing Users With A Ready-Made Page Of Shopping Inspiration
Shop LC is a quirky eCommerce marketplace brimming with an extensive collection of stylish jewelry, apparel, home decor, and fabulous accessories.
The brand’s loyal customer base drove a considerable amount of user-generated content that the brand wanted to leverage for promotions and set as an inspirational catalog for potential customers.
Taggbox came into play and helped the brand leverage the user-generated content and turn it into shoppable galleries.
This posed as a ready-made gallery of shopping inspiration for new visitors on the website. Let’s hear it in our client’s words:
“Taggbox has truly been an incredible tool for us. It is so easy to use and navigate; we didn’t require any technical assistance to publish the content on our website. The design is so intuitive, we could quickly grasp the platform’s functionalities without encountering any obstacles along the way.”
A Sound Partnership, Measured in Results
16%
Boost In AOV
+63%
User Engagement
3X
Conversions
What does this tell about using Taggbox?
Shop LC’s adoption of Taggbox resulted in a strong and consistent flow of customer-generated content, reflecting an engaged and active shopper community willing to share real product experiences.
The shoppable UGC widgets placed across key pages achieved high visibility, ensuring the content was being discovered and consumed rather than remaining static. A strong view-to-content ratio clearly indicates that shoppers were intentionally interacting with the UGC displays during their browsing journey.
Nearly every piece of customer content gained meaningful exposure, confirming that the widgets were positioned at high-intent touchpoints and aligned well with shopper behavior. This level of visibility reinforced trust, increased time spent on-site, and amplified the overall impact of UGC.
How Are Lifestyle Brands Integrating Social Commerce & Captivating Customers With Shoppable UGC?
- Showcasing shoppable UGC is helping brands build a trustworthy reputation among customers.
- UGC is the most credible form of social proof. Displaying shoppable customer UGC is enabling customers to make immediate purchases.
- Shoppable UGC is bringing forth the ability to help customers visualize how they can utilize lifestyle products, such as home decor, jewelry, and home appliances, which is resulting in more confident purchases.
- Shoppable UGC is a great way for brands to create upselling and cross-selling opportunities with real use cases of your products in product and category pages.
