Do you remember the last time when you bought something without going through online reviews?...
Do you remember the last time when you bought something without going through online reviews? Honestly, I don’t! The boom of social media has affected us in ways we don’t even realize. We tend to share our experiences by posting online about any service or product we use, any food we eat at any restaurant or any dress we wear.That’s … Read More
These days, it’s all about hashtags. Hashtags have traveled a long way since their advent by Twitter in 2007, from being hated initially (people found it ugly and were unaware of its usefulness) to be a hit, not only on Twitter but on almost all the major social media platforms. Given the significance hashtag carries in the marketing world, it’s … Read More
Digital Marketing is no longer an unexplored term for anyone in the field now. It has been thriving and growing for a long time now. But what still remains a mystery for all is a sure shot experimented formula for a successful digital marketing strategy. Well! There is none. Reason being the constantly evolving and flamboyant nature of the field. … Read More
2019 has arrived and the first month of January is already over. By now it’s completely safe to say that traditional marketing has been overwhelmly wrapped by the social media marketing hype. Stepping into the second month of February makes us realize how fastly and dynamically the world of social media is growing and still there is a long way … Read More
When it comes to marketing for brands, social media has always been a crucial and foremost platform to cause recognition and enhance user engagement. Approx every month, over 2 billion users on Facebook, one billion users on Instagram, and 350 million users on Twitter are active. In short, people like to spend most of their time on social platforms. That’s … Read More
Trying to build a secure marketplace for your brand? Brands invest a lot of time to come up with new products, and the perfect marketing strategy to promote them among the potential customers. According to PwC’s Global Consumer Insights Survey 2018, there has been a change in the way brands deal with the customers and respond to their queries. They … Read More
A few days more and the merriest season of the year will be here. Yes, the countdown for Christmas has begun and we just can’t wait to see our social media profiles fill with uber exciting & engaging Christmas campaigns. Believe it or not, most of the brands have already spinning their magic around social media campaigns all with one … Read More
Social media platforms like Twitter, Instagram, and Pinterest revolve around a hashtag. It is widely used across several platforms to increase user engagement, improve brand image and for community building. Hashtags play an essential role while creating and curating user-generated content. For a brand to increase interaction with customers and generate up-to-date content, hashtags are really beneficial. Using a trending … Read More
In the last few years, social media walls have increased retail sales around the globe. Retailers and shopping malls have found out new ways, from paid partnerships to Pinterest posts, that increases customer’s participation in the online contest too. If you want to bring the social media campaigns to the limelight, you need to increase your posts on social media … Read More
What Is Content Curation? Content curation is the task of brainstorming to find relevant and engaging content for social media feeds. I believe that creative and fresh content that’s also value-adding in nature is loved, liked and shared by people the most. Social media managers spend hours to find such engagingly ‘appropriate content’ for their audiences. One wrong move and … Read More
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