A website in this age of digital transformation is no longer a flex but a necessity because it is your brand’s identity. This has driven more businesses to create a dynamic website that tells about every aspect of their brand to a larger audience.
WordPress is the prime platform used by businesses to create their websites. WordPress powers 43.5% of websites online.
As you are part of so many WordPress websites, you must offer uniqueness to instantly grab the attention of your potential customers. Empower your website with the strength of visual storytelling.
We strongly recommend you embed YouTube video on WordPress to make them interactive and drive better traffic.
Looking for an effortless way to insert YouTube video on WordPress?
You are at the right place!
We have covered three methods to make your embedding journey easy and cost-effective.
This article will also explain why you should prioritize this embedding method in your marketing strategy.
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Top 3 Methods To Embed YouTube Video On WordPress
As competition increases and more businesses create WordPress websites, it’s time to make yours outshine the others. Use YouTube videos to take your WordPress website to a whole new level and grab the attention of the maximum target audience. You just have to embed YouTube videos on the WordPress website; the rest will be done by its dynamic videos.
Various methods are available if you are wondering how to add YouTube videos to WordPress. We have shared three popular and easy methods to enjoy hassle-free YouTube video insertion in WordPress without compromising your time and efforts.
- Embed YouTube video on WordPress via YouTube’s official method.
- Embed YouTube video to WordPress via the Tagbox widget.
- Embed YouTube video on WordPress via the Tagbox plugin.
1st Method: Insert YouTube Video On WordPress Via YouTube’s Official Method
We are starting by explaining the cost-effective and easy embedding method YouTube offers in two easy steps.
1.) Go to your YouTube.com and select the video you want to embed.
2.) Copy the video URL from the browser’s address or the share link button.
3.) Finally, paste the copied URL into the WordPress editor, and your video will be successfully embedded.
Note* – This method is easy, but it doesn’t allow you to embed multiple videos simultaneously at once. You must follow the same process repeatedly to embed each video on WordPress.
This problem can be solved with YouTube Aggregator tools like Tagbox, saving businesses time and effort. The tool will help you collect all the videos from the YouTube channel, moderate them, and embed them directly into the WordPress website.
2nd Method: Embed YouTube Video On WordPress via the Tagbox Widget
The steps to insert YouTube videos in WordPress using the aggregator tool Tagbox are easy to follow, saves time, and offer various customization features. This method is one of the best ways to embed YouTube videos in WordPress. Let’s get into the steps.
Step 1: Register on Tagbox and create your YouTube widget
- First, Register yourself on Tagbox. New users must sign in, and existing users just log in.
- A new window will open with the following options: Social feeds on website, Shoppable feeds on website, or display feeds on screen.
- Select your industry, add your contact details, and click ‘Submit’. You need to verify your email address to continue.
- From the content section, choose ‘YouTube’ as your source network.
- Choose from the following feed types: Channel URL, Shorts, Playlist, Keywords, and Location. Click on ‘Create Feed’ and you’re done.
- Next, you can moderate your feed by removing the irrelevant content from the feed. You can do it either manually or using the autopilot feature.
- Once your feed is ready, go to the ‘Customize & Publish’ option from the sidebar. Select ‘Website’ as your channel network and proceed further.
Customize your feed by selecting your preferred themes, layouts, backgrounds, colors, fonts, and more.
- Once done, click on the ‘Generate Code’ option. Select ‘WordPress’ as your CMS platform and copy the embed code. Adjust the width and height of the YouTube gallery.
Step 4: Embed YouTube Video on WordPress Website
- First, log in to the WordPress account and then navigate to the web page where you want to embed the YouTube video.
- Next, tap on the “+Add Block” option.
- Now, choose the formatting option and next to “Custom HTML.”
- In the next step, paste the copied embed code.
- Lastly, click the “Publish” button to save the changes made.
Congratulations! The YouTube videos have been successfully embedded on the WordPress website.
Bonus Point : Make Your YouTube Feed Shoppable!!
With Tagbox, you can make your YouTube Video feed shoppable so that website visitors can directly purchase from it. This will help streamline your shopper’s buying journey. By incorporating high-quality, shoppable YouTube feed, brands can enhance their product discovery, allowing customers to find new products.
This is especially beneficial for brands offering a multitude of products. They can embed entire YouTube channel, Playlist, shorts, etc and effortlessly spotlight each product to shop.
3rd Method: Add YouTube Videos On WordPress Via the Tagbox plugin
Embed YouTube video on WordPress website simply using the Tagbox plugin. The steps are to be followed below.
1. First of all, log in to your WordPress account.
2. Go to the WordPress Plugin directory, then search for “Tagbox WordPress plugin.”
3. You will get the option “Install Now,” tap on that.
4. After installing the plugin, tap “activate” to use it.
5. Next, launch the Tagbox plugin.
6. Now, sign in to the Tagbox account.
7. You will get the “Create Widget” option; click on that.
8. In the next step, you will land on Tagbox, give your widget a name, and click “Create Widget.”
9. Lastly, to proceed, follow the previous steps of the Tagbox widget.
Kudos! The YouTube widget has been successfully embedded on the WordPress website via the WordPress plugin.
Benefits of Embedding YouTube video on WordPress
Embedding YouTube videos on WordPress will help your site in many ways, from optimizing its SEO to making it interactive. Below, we have listed and discussed a few of the benefits of embedding YouTube videos on WordPress. Let’s examine them thoroughly.
a.) Boost the site’s dwell time.
Today, videos are customers’ most preferred content format because of their versatility and easily digestible nature. Seeing its popularity, video content has become crucial for interacting with them and establishing a clear brand voice. When you add YouTube videos to WordPress website, you can visually showcase your brand’s perspective. When visitors see the video content on the website, it will become easy for them to collect information, encouraging them to explore more. So, when potential customers spend more time on your website, it will eventually boost the site’s dwell time.
b.) Video offers convenience
It is impossible to showcase large sheets of product descriptions or lists of case studies to your visitors in written format or with static images. In this first-paced digital era, overwhelming customers with textual information can upset them and make them leave your site early. By integrating YouTube videos into your website, you can communicate all this information in a digestible form. Integrating the WordPress YouTube video gallery on your website is the most convenient way to transfer information to potential customers and keep them engaged.
c.) Help to drive trust
Showcasing YouTube videos on the website is an excellent medium to drive the trust of potential customers. Videos help businesses to tell clear and concise brand stories to potential customers. Businesses can showcase from customer testimonials to product descriptions directly on their website. When visitors see that previous customers have a positive experience with your brand, they will trust it and might become your customers. To build a long-term relationship with the customer through trust building, embedding YouTube videos on WordPress website is a cornerstone.
d.) Keep website SEO optimized
Embedding YouTube videos on WordPress helps optimize SEO and improve your website’s ranking on Google. Recently, Google executives have said that they prioritize YouTube and bring it to the first page of search results. As Google owns YouTube, it will boost the videos to rank above the online competitors. By embedding YouTube videos on WordPress, you can increase the chance for your website to rank better online.
YouTube is one of the most popular search engines after Google and can optimize your content. Thus, YouTube videos can be a game-changing tool for businesses and must be embedded on websites. This tactic can communicate important information, improve content views, and ultimately boost the website’s SEO ranking.
Advanced Customization Tips in Tagbox
Using an aggregator tool like Tagbox simplifies your embedding process and offers excellent features, such as customization. The customization feature of Tagbox lets users change their widget’s look and feel. Users can match the branding style to look more convincing and attractive to visitors.
What is offered by Tagbox in customization feature?
#1. Update background
The tool lets users update the background of the widget. You can keep it transparent by pressing the green button. But if your brand uses specific colors by turning the green button off, you can choose a preferred color to set as a widget background. Additionally, users can set specific pictures as the background. You will get multiple options from where pictures can be imported.
#2. Add a banner
Adding a banner to the YouTube widget will improve its functionality and make it visually appealing. You can add a banner to highlight your brand and the logo directly on the website, strengthening the brand identity. You can upload a pre-designed banner or design one directly through the Tagbox tool.
#3. Change card style
By changing the card style, you can change the overall look of the widget so that it matches your website’s style. The green button at the top automatically matches the website’s style. Turn it off to manually adjust the card’s look. You can also change the font style, card color, font size, card curve, and icon color.
#4. Update the theme and its setting
The tool offers multiple themes for reviews and socials. The themes give the widget an attractive look, each with its specifications. Users can change different settings regarding themes, like how they want to show the content, the number of posts, the order of posts, etc.
Conclusion
Transform your simple-looking WordPress website into a lead magnet showcasing attractive videos. Visual storytelling strengthens a brand’s YouTube marketing techniques, as potential customers can best connect with it. Thus, when you embed YouTube on your WordPress website, you make it unique from competitors and help grab the attention of potential customers.
You already know the methods for adding YouTube videos to WordPress. It’s time to take action and give your WordPress website a captivating look by seamlessly integrating YouTube videos.
Let your website’s content talk on behalf of your brand.
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