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Content Marketing Trends: 6 Types of Content To Drive Brand Success

As Andrew Davis said — “Content builds relationships. Relationships are built on trust. Trust drives revenue.” The quote...

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Content Marketing Trends: 6 Types of Content To Drive Brand Success

As Andrew Davis said — “Content builds relationships. Relationships are built on trust. Trust drives revenue.” The quote perfectly explains why content is so crucial in today’s age where the consumers do not entertain promotional valueless content; instead, they are looking for value-driven purposeful content. In today’s blog post we will be focusing on such content marketing trends for 2020 which every marketer should … Read More

UGC marketing

User-Generated Content & The Hospitality Industry: An Incredible Marketing Strategy

The hospitality industry is majorly consumer-centric, where the success of the business is dependent on the experiences and satisfaction of the customers with a business. Therefore, it becomes essential that hospitality marketing is also focusing on delivering value and motivational elements to the consumers that will drive consumers to the business.  So, let’s understand what Hospitality marketing is, How User-generated … Read More

halloween marketing campaigns

Amazing Halloween Marketing Campaigns With Creative Ideas

“Magic Of The Night, Pumpkins Glow By Moonlight” Halloween – a celebration of haunting emotions filled with excitement & creativity, is the start to a long festive season where the buzz around shopping, holidays, travel, family reunion, and most importantly – gift sharing & experiences is rising high among the people.  This season presents a perfect opportunity for marketers to … Read More

How User-Generated Content Can Boost Brand Loyalty In E-Commerce Sector

“Ever wondered how a shopper while making an online purchase looks for a helping hand just to get the feel of approval? In the E-commerce industry that helping hand is user-generated content for any user.” Yes! You heard it right. User-generated content is no more just a nice tag along for the e-commerce industry, rather it is now a vital … Read More

content marketing automation

Content Marketing Automation – 5 Best Tools To Do It Perfectly

Setting up the perfect content creation funnel isn’t as straightforward as it seems. Whether you work as an independent blogger or as an international company representative, content marketing automation should be one of your priorities. Automated (or semi-automated) content marketing research and production can help free up some of your precious time and resources. According to Social Media Today, 80% … Read More

User Generated Content & It’s Unavoidable Benefits In Marketing

Do you remember the last time when you bought something without going through online reviews? Honestly, I don’t! The boom of social media has affected us in ways we don’t even realize. We tend to share our experiences by posting online about any service or product we use, any food we eat at any restaurant or any dress we wear.That’s … Read More

Increase website engagement

9 Best Ideas To Increase Website Engagement With User-Generated Content

Gone are the days of conventional marketing and advertisements! Marketing strategies have evolved from stacked photos to consumers uploaded real content bringing along the authenticity factor and the social proof from customers itself. Roughly, 30% of the time millennials spend consuming all media is spent on User Generated Content(UGC). They find UGC as a great way to discover new products. … Read More

benefits of ugc

6 Benefits and Challenges of User-Generated Content

User-generated content is the most trending topic in content strategies and digital marketing for global brands. User-generated content benefits highlight its importance and the value that it holds for the audiences. UGC is increasingly becoming the prime choice of marketers for their campaigns as it hugely influences how people engage with and perceive a brand. The ultimate impact of UGC … Read More

3 Ways To Increase Your Business Sales With Consumer Generated Content (CGC)

The powers of user-generated have long been known now. Consumer generated content marketing is an approach that renders businesses with fruitful results without brain-storming crazily and being cost-effective with their marketing and social methods. Our team has filtered out 3 workable ways in which brands can use user-generated media to increase their business sales. Explore- 1. Use UGC Reviews and … Read More

7 Inspiring User-Generated Content Examples In Marketing Campaigns

What is it that brands strategize for before creating any marketing campaigns? Well! It varies from brand to brand or marketer to marketer depending on their agenda & objectives.  But the most common objectives are to gain user engagement, build trust & authenticity, and drive conversions.  Over the years, it has become a challenge for marketers to create campaigns that … Read More