Look around, User-generated Content is everywhere. Any person posting an image with a small caption and tagging the brand is UGC, but when the brand repurposes this post, it becomes a part of their UGC marketing strategy. Users crave content and are attracted to places where they can easily find exciting and intriguing content. One […]
9 minute read
“How can I avoid Coronavirus?” was probably the most searched question until a few days back. Today, most nations to keep their people safe have asked them to remain in #quarantine and practice social distancing. With a quick turn of events, the question above has been slowly replaced with a one that is hard to answer- “How […]
7 minute read
From stories that sell to pictures that say it all; marketing has come a long way! The concept of image-based marketing is not new. However, copywritten ads have run their course and cease to impact users’ minds anymore! The age of smartphones and the accessible internet has made people brand-informed. Shoppers know what they want […]
11 minute read
What is most important for brands & businesses? It is reaching out to their audiences, engaging with them, interacting, building relationships & communities, promoting their brand, and turning the users into customers. Isn’t it? To achieve these objectives, you need to create marketing campaigns that enable the necessary communication and exchange of information among brands […]
17 minute read
Why is user-generated content so important for fashion marketing now? Why do global fashion brands incorporate UGC in their campaigns or user shopping journey? If you were to find the best fit for leveraging consumer generated content, then it would be for the fashion industry, especially when the social commerce & visual marketing ecosystem is […]
10 minute read
Have you noticed that lately, User generated content has become a hype in the digital marketing industry? The emergence of social media platforms with constantly evolving features & ease of use along with the growing number of active social users (almost half of the world) is resulting in massive user-generated content creation. Marketers have identified […]
9 minute read
The hospitality industry is majorly consumer-centric, where the success of the business is dependent on the experiences and satisfaction of the customers with a business. Therefore, it becomes essential that hospitality marketing is also focusing on delivering value and motivational elements to the consumers that will drive consumers to the business. So, let’s understand what […]
11 minute read
Getting approval to repurpose someone else’s content is an essential part of uplifting your marketing campaigns. It is integral to seek users’ permission for reusing or reposting their content. Taggbox has come up with yet another update in its exclusive UGC content rights management tool that helps you repurpose user-generated content from multiple users ethically […]
7 minute read
Instagram recently crossed the benchmark of 1 billion active monthly users. Out of those, approximately 25 million were business accounts. Multiple brands come up with dedicated Instagram Marketing Strategies to utilize this ultimate potential of Instagram as a marketing platform to grow their business. That is just the tip of the iceberg that aptly indicates […]
6 minute read
